IMMERSIVE FUTURE FLIGHT EXPERIENCE
S-LOW DOWN is a future flight experience that will address our wellness and sustainable living needs. New slow flight experiences will revive the magic of world travel, giving travellers permission to slow down and immerse themselves in experiences unique to the air.
Agency: British Airways, Royal College of Art
Team Credit: Anteja Klimek, Daniel Vorley, Hyojin Bae, Jasmine Gilhooly, Jina Kim, Olivia Howick
My Role: Experience Design
Time: April 2019 - August 2019
To celebrate its centenary launching BA 2119, British Airways collaborated with Royal college of art to explore Aviation over the next 100 years. Students teamed up and imagined what future flights may look like. Final outcome was exhibited at London Saatchi Gallery.
I Vision of the future
As we move towards a faster, more automated society, we must consider how we can preserve our wellbeing when travelling the world. Future generations will increasingly perceive health and well-being as the ultimate luxury, and there will be a growing need to rebalance our busy, tech-led lives. There will be a pressing need to allow ourselves to slow down, to reconnect with the planet and to take time to build human relationships.
I What we found
Building on advancements in hybrid low altitude flying technologies, this experience will not only challenge future reliance on supersonic travel but will also offer a sustainable alternative.
I The Future of Flights
As time increasingly becomes humankind's most luxurious commodity, S-LOW flying will give people the permission to step away from their hectic lives and enjoy the experience of seeing the world from a different perspective. Further techniques to calm the mind, such as yoga or art classes will complement the journey.
Slow Down was made into a physical experience. During the exhibition, visitors were able to join aboard and immerse themselves into slow flight. Exhibition was first held in London Saatchi gallery and moved to Shanghai to have a second exhibition.
THE PHOTOS OF PROJECT
1, 2, 3th Prototyping